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SALES FORUM

The most important Sales
and Negotiation event in Italy

6th/7th OCTOBER 2022

LIVE IN MILAN AND ONLINE

Keld

JENSEN

Jeb

BLOUNT

Colleen

STANLEY

Federico

GROM

sala salesforum
Keld Jensen
Colleen Stanley
Jeb Blount
Federico Grom

SALES FORUM

The most important Sales
and Negotiation event in Italy

6th/7th OCTOBER 2022

LIVE IN MILAN AND ONLINE

Matt Dixon

Jamie Shanks

Colleen Stanley

Keld

JENSEN

Jeb

BLOUNT

Colleen

STANLEY

Federico

GROM

SPEAKERS

Top Sales Magazine brands him one of the world’s most influential sales leaders. CEO of Sales Gravy, a training and consultancy firm, he has written over 9 bestsellers regarding the most crucial topics for sales today, including Objections, Fanatical Prospecting and Virtual selling. Through his training and consultancy firms, each year he trains thousands of salespeople, executives and sales networks of major international companies.

Matt Dixon

jeb blount

A point of reference at global level in the field of prospecting and acceleration of sales

SALES MANAGEMENT: FROM PROSPECTING TO OBJECTIONS

How to generate a constant flow of prospects in the pipeline, involve them efficiently both online and off-line and transform them into profitable sales relations

CEO and founder of SalesLeadership Inc., a company that specialises in sales training, she is the creator of the Emotional Intelligence Selling System©, an approach that combines the skills of emotional intelligence with cutting-edge consulting and sales knowledge. Named by both Salesforce and Global Gurus Top 30 as one of the 7 most influential international personalities in the industry, she is the author of the bestsellers Emotional Intelligence for Sales Success and Emotional Intelligence for Sales Leadership.

Matt Dixon

colleen stanley

Founder of SalesLeadership Inc., she has developed the El Selling System©

EMOTIONAL INTELLIGENCE APPLIED TO SALES

How to integrate emotional intelligence skills and build a sales system that can boost individual and team sales performance

Negotiator and expert in behavioural economics, he is the creator of the SMARTnership™ strategy, which allows you to maximise the value of each negotiation. A consultant to companies and institutions including LEGO, Rolls Royce and the Danish Government, he has served as Chairman of the Centre for Negotiation at Copenhagen Business School and is an Associate Professor at a number of international universities. Listed in the Global Gurus Top 30, he is the author of more than 24 bestsellers published in over 37 countries.

Matt Dixon

KELD JENSEN

Negotiator, lecturer and creator of the SMARTnership™ strategy

OPTIMISING NEGOTIATION RESULTS WITH THE SMARTNERSHIP™ METHOD

How to combine technical know-how and social intelligence skills to optimise every negotiation, maximise its value and close every deal with a win-win outcome

He is co-founder of the famous ice cream chain GROM, which boasts 70 locations in more than 10 countries around the world, 600 employees and an aggregate turnover of more than 40 million euros. In 2015, he personally oversaw the negotiations that led to the sale of the company to the multinational Unilever.

Matt Dixon

Federico Grom

Co-founder of GROM, the famous ice cream chain, with 70 locations in more than 10 countries worldwide

NEGOTIATING WITH THE BIG PLAYERS

The entrepreneurial mindset applied to negotiation

When it comes to methods and techniques, sales and negotiation must reflect market conditions and, more generally, the social dynamics that recent upheavals have changed exponentially and permanently.

Understanding the decision-making process and dominating every stage of the purchase process are the tools that can overturn the script in the relationship between seller and buyer.

The Sales Forum, which is held in Milan and streamed live, is the most important event in Italy dedicated to sales and negotiation, where the world’s greatest experts share their strategies to transform uncertainty into a competitive advantage, increase turnover and boost sales.

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AGENDA

Thursday

6th October
09:00am - 10:45am
09:00am - 10:45am

JEB BLOUNT

Fanatical prospecting: how to generate a steady stream of prospects in the pipeline

10:45am - 11:15am - NETWORKING BREAK


11:15am - 1:00pm
11:15am - 1:00pm

JEB BLOUNT

Engaging online and offline customers, steering purchasing decisions and speeding up the sales cycle

1:00pm - 2:30pm - NETWORKING LUNCH


2:30pm - 4.30pm
2:30pm - 4.30pm

JEB BLOUNT

Objections: the most effective ways to handle them and turn them into tools for creating new opportunities

4:00pm - 4:30pm - NETWORKING BREAK


4:30pm - 6:00pm
4:30pm - 6:00pm

FEDERICO GROM

Complex negotiations: how to conduct and conclude them successfully, even from unfavourable positions

Friday

7th October
09:00am - 10:45am
09:00am - 10:45am

COLLEEN STANLEY

Sales EQ and Sales IQ: integrating soft and hard skills to increase your sales effectiveness

10:45am - 11:15am - NETWORKING BREAK


11:15am - 1:00pm
11:15am - 1:00pm

COLLEEN STANLEY

The EI Selling System© for engaging prospects, turning them into customers and building loyalty by increasing the value of the relationship

1:00pm - 2:30pm - NETWORKING LUNCH


2:30pm - 5:00pm
2:30pm - 5:00pm

KELD JENSEN

The SMARTnership™ method for managing each negotiation collaboratively and increasing its value

MAIN TOPICS

The techniques based on informed cooperation and trust that help increase the value of the negotiation and generate benefits for all parties involved


How to use emotional intelligence skills to unlock relationships with colder prospects, engage them and increase loyalty rates


Aligning the sales process with the customer's decision-making process to generate a distinctive buying experience and increase the likelihood of closing the deal


Behavioural techniques to rebalance the conditions of a negotiation and to conclude it successfully, starting from a disadvantaged position

TICKETS

SOLO 21

POSTI DISPONIBILI

Suite

FIRST 2 ROWS
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  • Assigned and numbered seat in the first 2 rows
  • Simultaneous translation of the event
  • Executive report and teaching materials
  • Certificate of attendance
  • Networking lunch & coffee break in private reserved area
  • Reserved registration desk
  • Priority desk for photos with speakers
  • Watch On Demand for 30 days
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SOLO 21

POSTI DISPONIBILI

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CENTRAL ROWS
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  • Assigned and numbered seat in the central rows
  • Simultaneous translation of the event
  • Executive report and teaching materials
  • Certificate of attendance
  • Networking lunch & coffee break in private reserved area
  • Reserved registration desk
  • Priority desk for photos with speakers
  • Watch On Demand for 30 days
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SOLO 21

POSTI DISPONIBILI

Streaming

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ONLINE

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REQUEST INFORMATION
  • Access to the online livestream event
  • Simultaneous translation of the event
  • Executive report and teaching materials
  • Certificate of attendance
  • Networking lunch & coffee break in private reserved area
  • Reserved registration desk
  • Priority desk for photos with speakers
  • Watch On Demand for 30 days
Request information

BENEFITS OF SIGNING UP NOW

THE SOONER YOU SIGN UP,
THE MORE YOU SAVE

Thanks to our early booking policy,
by signing up early you can save up to 40% on your ticket price (depending on the seat).

THE SOONER YOU SIGN UP,
THE BETTER YOUR SEAT

Seats at the Sales Forum are assigned based on the order of purchase. This means the sooner you register for the event, the better your seat will be in the room.

NO RISK IN THE EVENT OF
UNFORESEEN CIRCUMSTANCES

Your credit is always guaranteed. If you are suddenly unable to attend the event, you can choose someone to replace you or decide to attend another event within the next 12 months.

REQUEST INFORMATION

Fill out the form to be contacted by a consultant,
who will answer all your questions
and prepare a personalised offer.

You can get discounts based on the number of tickets purchased and access the possibility to fully finance the training event through the main Interprofessional Funds.

For more information write to:

salesforum@performancestrategies.it

WHEN AND WHERE

Thursday 6th / Friday 7th

OCTOBER

LIVE IN MILAN

UNAHOTELS EXPO FIERA

Via Keplero 12, Pero(MI) MM Molino Dorino

unahotels

STREAMING

ONLINE PLATFORM

where you can interact in real time with the speakers

piattaforma sales (1024 x 502 px)

PARTNERS

We thank our partners who joined us in 2021

MAIN SPONSOR

BOSCH

PARTNER

PLURIMPRESA

OFFICIAL LOUNGE

Chateau-dAx

OFFICIAL BAG

TUCANO
bocconi
bocconi

SUPPORTER

tti

OFFICIAL COFFE

Bialetti

Language Service Provider

TECHNICAL PARTNER

Loacker
MAIN MEDIA PARTNER
wall street italia

OFFICIAL BOOKSTORE

Roi Edizioni

MEDIA PARTNER

Aaagents
Business weekly
Business Community
MGP partners
Seedtag
Business & gentlemen
V+
Business People
Ticino Management

ASSOCIATION PARTNER

Adico
Manager Italia

The Sales Forum is a high-impact event that attracts thousands of managers, executives, CEOs and decision makers: the natural place to open up new business opportunities and relationships.

Discover the Sponsorship opportunities

WHAT THEY SAY ABOUT THE EVENT

Being able to participate in person is an experience we have been missing, as it allows you to involve your team and then re-listen to key passages on demand. The high quality of the speakers, new trends and the possibility of building business relationships: we really welcomed the opportunity to experience all these things once again.
ANDREA TOSCANOCEO, Toscano Group
The experience we have had over the years with the speakers that have been brought into our company by Performance Strategies has shown us the ability of this organisation to understand the speaker and the message that needs to be given in relation to specific objectives. We have also seen this at the Sales Forum: quality of content and speakers, networking, and perfect organisation.
MAURIZIO GOIOHead of training, learning and empowerment Banca Mediolanum
In the HR sector in which we operate, gaining a cross-border vision helps to create more skills, something that is certainly valuable for us as we develop synergies at European level. The Sales Forum is an energetic, collaborative environment with an attentive audience that is keen to listen to both international speakers and Italian testimonials. The organisation of the event was excellent, the timing was right, and great attention was paid to detail. We have participated as a team and we all have the same feeling.
FIAMMETTA AQUILA CALABRÒHR Strategy Advisor, Reverse
Performance Strategies events stand out for the fact that they bring important figures from the international scene to Italy. Everything starts from the study of needs and requirements, through which they select the correct figure for what the market demands are.
ANDREA SALMASOVP Sales & Customer Engagement - Wolters Kluwer
Extraordinary organisation. Unquestionable authority of the speakers. Very interesting content. The opportunity to interact with these personalities is truly extraordinary. Also from an emotional point of view it is very engaging.
SILVIO ARIANIDirector of the Italian Sales Network – Hofstätter
Great inspiration, concepts and contents which allow me to both draw inspiration for myself and to be able to inspire my colleagues in the sales meetings, training and roleplay sessions.
MASSIMILIANO BELLISales Director - Monava Trasporti Internazionali
The topicality of the topics covered is a fundamental dominant: seeing speakers of this calibre questioning what they said two years ago because circumstances have changed is a very rare thing.
MASSIMO NOCCOItalian Sales Department – Fondital SpA
Precedente
Successivo

SOME SPEAKERS FROM PREVIOUS EDITIONS

Robert Cialdini

Biggest expert in the world on the theme of persuasion

“This was an extraordinary learning experience. I want to use the principle of social proof on Performance Strategies to recommend following their events!”

Mark Roberge

Sales and marketing Professor at the Harvard Business School

“Performance Strategies attracts the greatest international sales experts, making them available to its leading business community.”

Jack Cambria

For 30 years at the helm of the NYPD hostage negotiation team

"Excellence in higher education in business. Experiences to remember with passion and enthusiasm."

David Priemer

Former VP of Sales at Salesforce and creator of the Sales Leadership Academy

"Sales Forum is a very intense event. With Performance Strategies we believe in the same values: helping others to train and improve in the field of sales and marketing."

Anthony Iannarino

Lecturer in Professional Selling and Persuasive Marketing at Capital University

"Sales Forum is an event with a high density of immediately applicable insights. It brings together the best names and most innovative content in the industry. At the same time, it is a platform for making new connections."

Oren Klaff

One of the biggest pitching experts in the world

“In all the world, I’ve never seen such an organised machine. Performance Strategies’ events are an experience like no other.”

Jill Konrath

Sales trainer and author of the bestseller Selling to Big Companies

“Performance Strategies creates events where attendees are aware that they have a great experience with the most important speakers in the world.”

Jeffrey Gitomer

World authority in the sales field

“Performance Strategies organises extraordinary events, which the public experiences with great passion, also thanks to truly impeccable organisation.”

FAQ

Anti Covid-19 protocol: all the details and useful information

The organization and execution of Performance Strategies events are subject to the emergency regulations for combating COVID-19 and the related protocols in force at the date of their programming.

Failure by the participant to possess the documentation and requirements envisaged by the applicable legislation in time could make it impossible to attend the event, in whole or in part.

 

Under any circumstances the organization is responsible for the failure of the participant to possess these documents and requirements, however it undertakes to promptly share on its website the regulatory updates in force on the date of the event and, if possible, to give direct communication to the participant via e-mail, before the event itself.

What does registration in the Sales Forum consist of?

Sales Forum is a two-day event, available to stream online or live in Milan. Registration consists of filling out an online form (time required 2 minutes) and paying the fee by bank transfer, PayPal or credit card. To get all the details on how to participate and register without any obligation, you can write to us at: salesforum@performancestrategies.it.

Where and when will the event take place?

The Sales Forum will take place on 6 and 7 October 2022 at Unahotels Expo Fiera, via Keplero 12, Pero (MI).

Before the event, you will receive an email with the special accommodation rates reserved for participants.

Lunch on both days is included in the participation fee.

How can I participate in the streaming?

To take part in the streaming version, all you have to do is buy the ticket and, on the day of the event, access the reserved platform by following the instructions that will be sent to the email address provided at the time of registration.

The platform is accessible from any device. In order to enjoy the best experience and participate in the networking activities, we recommend that you log in from your desktop or tablet. 

In the days following the live streaming, we will notify you by email when the recording of the whole event will be available in the On Demand Area: you will be able to watch it whenever you want for 30 days.

Can the training activities be financed through the use of interprofessional funds?

Of course, it’s possible to use interprofessional funds to finance participation in our events, using your training account or through the tender procedures/notices and training vouchers.

Is there a group discount?

You can access discounts of up to 15% depending on the number of tickets purchased. For quotes dedicated to corporate teams or private groups, write to us at: salesforum@performancestrategies.it

Will a translation service be provided?

Whether you attend live or in streaming mode, you will have access to a simultaneous English/Italian translation service.

Will it be possible to interact with the speakers?

Of course. During the event, whether you attend in person in Milan or via live streaming, you will be able to send questions to the speakers.

Will I receive materials to put into practice what I have learnt?

In the days following the Sales Forum you will receive a training follow-up that will include: a detailed Executive Report of all the speeches, Matteo Salvo's mind maps, as well as the slides and teaching materials that the speakers will authorise us to share exclusively with participants.

What happens if I register and am subsequently unable to attend?

If you are no longer able to participate, by notifying us of your absence at least 15 days before the date of the event at info@performancestrategies.it, you may choose to:

  • have another person attend in your place;
  • attend one of the events to be held in the 12 months following the event;
  • opt to follow the event in streaming mode and ask for your access link to the platform to be activated.

What happens if I register and then force majeure prevents the event from being held?

Your credit is always guaranteed: in the event that the live event cannot be held as a result of a restrictive measure imposed by the Government, you can attend the live streamed version of the event or keep your credit for a future event of the same value.

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registered trademark of Roi Group Srl

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HEADQUARTERS

Via G. Carducci, 67
62100 Macerata (MC)

BRANCH OFFICE

Via T. Tasso, 11
20123 Milano (MI)

Contacts

From Monday to Friday
9:00am  – 6:00pm

Write an email to:

info@performancestrategies.it

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